PIGS GORGE CONTENT COMPANY
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Practical, affordable solutions to improve your business's online (and offline) presence.
Website Repair and Maintenance
Think of your website as a car.
Your content is like the engine of your website. Your site may look pretty, and handle like a dream, but without relevant, compelling, updated content, it’s not going anywhere. Or, more accurately, no one is going anywhere in it. Not voluntarily, anyway. Maybe if you’ve kidnapped someone’s child, and reading your website is one of the ransom demands, but this is not a practical strategy to attract a broad audience.
So your website needs regular repair and maintenance, just like your car. If you neglect it, it will get rusty, and sluggish, and will no longer be the reliable customer-magnet it once was.
Perhaps you’re comfortable tinkering with your content. You’ve got rudimentary English skills, and you know your business better than anyone. Plus, you’ve got all the time in world. That’s super! Good for you! Get in there and start poking around!
However, many business owners aren’t so lucky. They’ve got real-world problems to worry about, like running a business. They don’t have the time, the requisite skills or knowledge base, or the slightest inclination to dive into this internet rabbit hole, perhaps never to return. In addition, they may have (or had) a relationship with a website developer that went bad. They have been discouraged from making changes to their website, often with the threat that if they screw anything up, they’re going to pay exorbitant fees to fix it (although that generally amounts to simply plugging in a backup). Under these circumstances, it’s no wonder they would rather ignore their website than improve it. They need a little help. That’s where we come in.
We’ll take your website for a test drive, see how your content is performing, check the consistency of your branding, and probably throw up in the backseat. Piper doesn’t travel well. After we clean up the mess, we’ll put your site up on the hoist and look for broken English, loose connections, dangling descriptions, and detached images. Then we’ll give you a free report, some friendly advice, and an estimate for repairing any problems we found in there. We want to help you tell your story, with words and images that real people will respond to. We may even suggest customizing your website with content marketing — personalized posts to provide useful information and establish your expertise and build trust with your customers. Today’s high-performance websites rely heavily on content marketing, a high-octane boost to rev up search engines and increase organic traffic, which, unlike real traffic, is a good thing.
When You've Got a Good Mechanic ...
… you’re confident your vehicle will perform as it was designed, and get you where you want to go. They’re worth their weight in platinum spark plugs. It’s our hope we can give you that sort of confidence in your website, and its performance. We want to be your trusted word monkeys. Let us give your site a thorough inspection and an honest assessment, and we’ll see if we can’t convince you.